About Us
Pea Nation works with creatives and organizations to help them communicate with audiences through an authentic and inclusive lens. We sit at the intersection of culture + social impact and exist to bridge the gap between brands and the communities they want to impact. Because our work is rooted in advocacy and traditional public relations, we are able to ideate and create strategies that speak to a variety of audiences. Our client portfolio ranges from individual artists to foundations to lifestyle brands and more.
Messaging + Narrative Change
Building strong relationships with the media is key to gaining visibility and maintaining credibility for your brand. We focus on establishing and fostering connections with journalists, producers, cultural leaders + influencers across a variety of industries. We leverage our extensive networks to secure partnerships and media coverage that highlights your brand's work and impact in the community.
Strategy Development
We partner with leaders and organizations to create models to not just solely advance the company's mission and work, but ultimately to advance systemic change that cultivates a more equitable world. This work can be applied to both internal and external stakeholders, and we thrive when we collaborate as advisors and partners.
Media + Community Engagement
We are the bridge between our clients and their communities. Knowing how to authentically and effectively communicate with multiple audiences is our sweet spot. We exist to push traditional organizations to be more intentional and inclusive in every aspect of their work. We also exist to celebrate and continue to make space for the many communities that have been impacted by the historic injustices in America.
Meet the Founder
Janna Pea is a seasoned communications executive specializing in public relations and social impact campaigns. Her work has increased the visibility and influence of racial justice leaders, artists + entertainers, designers, innovative brands + companies, philanthropies, visionary cultural organizations, elected officials, and labor unions.
Pea Nation partners with clients to not simply fight for a seat at the table of representation, but to create new rooms, venues, and movements, where diverse change makers can transform dominant impact narratives. As a result of Janna’s work, more Black and brown Americans, women, and LGBTQ+ people are now seen and heard. From the Women’s March to the #MeToo movement to the racial reckoning of summer 2020, Janna has helped shape and define some of the highest-profile national and global events in recent history.
Prior to launching Pea Nation, Janna was an Executive Vice President at the top-ranked firm BerlinRosen, where she led the agency’s teams across culture, social impact, and racial justice practice areas. Previously, Janna worked at Sunshine Sachs, partnering with a number of entertainment and advocacy clients.
Known for her calm navigation of crisis communications situations, Janna began her career on Capitol Hill. She lives in Brooklyn, New York with her family.
